Port Coquitlam, BC
ARTS MARKETING (July 2009 – November 2014)
Marketing campaigns for Leigh Square included mix of online and offline marketing strategies such as advertising, writing press releases, e-newsletters, bus shelter and billboard ads for exhibitions, events and programs. Provided content, photography, branding guidelines and specs to graphics designers and printers for the production of all marketing collateral including seasonal brochures, posters, ads and invitations. Oversaw social media strategies and promotions on Facebook. Arranged media interviews with artists and performers and garnered media sponsorships for events and programs.
ARTS PROGRAMMING (July 2009 – November 2014)
Managed the development, logistics, scheduling and marketing of visual and performing arts programs and community arts projects following a community cultural development model. Created successful partnerships with community groups, artists, instructors, arts organizations, sponsors and stakeholders. Supervisory experience included managing and coaching five part-time arts programming staff.
Managed the following major arts projects and signature events:
Community Street Banner Program
Birchland Elementary Mural Project
100th Anniversary Public Art Project at City Hall
Sunday Coffee Concerts
Summer in the City Arts Festival
12 Days of Christmas